A pleasant 30 minute drive from Malaga International Airport and you’re in Marbella, on southern Spain’s Costa del Sol. The Sierra Blanca mountain range is the backdrop to 27 km of sandy Mediterranean beaches, villas, hotels and golf courses. West of Marbella town, the “Golden Mile” of prestigious nightclubs and coastal estates lead to Puerto Banús Marina, filled with luxury yachts, and punctuated with upmarket boutiques, bars, and beautiful people.


Check into Amàre Marbella Beach Hotel (236 rooms) where the mission statement is  “each guest a VIP” from the moment they arrive. And, for those seeking ultimate VIP treatments the excellent team at Amàre, headed by Oliver Cramer, suggest some new and exclusive services, from sightseeing with private chauffeur to exploring Marbella’s top shopping spots with a personal shopper.

Of course, guests can experience a luxury airport transfer, prior to checking in to an exclusive, “Oh La La” room, facing the blue Mediterranean and a gift of a bottle of Moët & Chandon champagne. Now here’s the rub, there’s also access to “The One” Amare’s chic and exclusive state-of-the-art lounge, offering tasty treats, fine wines, Nespresso (no sign of George Clooney) juices, tapas, verrines filled by the chef etc. throughout the day. “The One” terrace is the perfect place for enjoying the generous and thoughtful goodies along with incredible panoramic views along the coast, on a clear day spot the rock of Gibralter. Sumptuous buffet breakfast, lunch and dinner are served in the Mare Nostrum sea-view restaurant. “Amàre is designed so that guests have a sea-view wherever they are on the property”, explains Oliver Cramer.

See the Sights with a Private Chauffeur

Private transfers in a BMV Series 7 to some of Spain’s major cities, how about a visit to El Tajo River gorge in Ronda, take in a bullfight at Plaza de Toros de la Maestranza Metropol in Sevilla or simply stroll around Marbella’s atmospheric orange tree filled “old town”. When you’re ready to return, the private chauffeur will be on hand to take you back to Amàre Marbella Beach Hotel, just in time to catch the sunset on Marbella’s only rooftop bar, Belvue.

Private chauffeur experiences starts from £277/€350 per car and this allows a maximum of three people per private transfer in a BMW Series 7.

Explore Marbella’s Hidden Shopping Highlights with a Personal Shopper 

Marbella not only offers rich culture and history, but it is also well-known as shopper’s paradise. Guests will start with a personal shopping consultation, so that each shopping trip is tailored to their specific wishes, before being whisked off by a private chauffeur from the hotel to the centre of Marbella. From the picturesque alleyways to the vibrant market stalls, a personal shopper will guide and advise on Marbella’s top shopping spots.

Personal Shopper experiences cost £394/€500 for 1 person, per hour. For an extra hour, this will cost £110/€140 and for an extra person this will cost £197/€250. This includes a private transfer in a BMW series 7.

VIP Spa Experience – Amàre’s chilled-out bliss 

Relax, kick back and indulge in a menu of rejuvenating and restoring spa treatments at the Germaine de Capuccini Spa, one of the world’s most renowned professional skincare companies. Experience the facial treatment of the future with the Be expressive LIFT (IN) emulating the surgical lift, based on the three rejuvenation spots ‘lift, fill and tighten.’ The treatment uses complex and innovative V-Matrix technology.

This VIP spa package costs £114/€144 for a Facial be impressive LIFT (IN) (80 minutes) and includes cava and chocolate.

Book a Michelin-star gourmet experience 

Amàre Marbella Beach Hotel and Argentinian born Mauricio (the chef) and Pia (Mâitre D & Sommelier) Giovanini’s Michelin-star Messina Restaurant have joined forces to bring guests the top tastes Marbella’s gastro-scene. There’s innovative, mouth-watering Mediterranean dishes showcasing the local fisherman’s catch. Exclusively for guests of the hotel, they can now book the best table at Marbella’s top restaurant through the hotel’s extremely efficient multi-lingual reception desk, as well as charging the Messina experience directly to their room.

Amàre (meaning love and the sea) Marbella Beach Hotel is a sophisticated adult’s only boutique style hotel, with eco-pool and sandy beach, located on the boardwalk, a short stroll to the buzzing centre of Old Town Marbella, and and 10km from Puerto Banus. Why not hire a hotel bicycle and explore the boardwalk, stop at one of the ice cream boutiques or for a savoury treat a skewer of freshly caught sardines.

 Nightly rates for two at Amàre Marbella Beach Hotel start from £110 in an I Was Here (standard room) per night, based on two people sharing with breakfast included. Amàre Marbella Beach Hotel, Plaza Jose Luque Manzano S/N 29603 Marbella, Malaga, Spain. T : +34 952 768400. www.amarehotels.com. WORDS, MARGARET KEMP