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Novikov
And, in the case of Novikov, it’s been around for ten years. Cast your mind back to December 2011. The X Factor had just created Little Mix. Bolton Wanderers were still a Premiership side. The Marvel Universe was five films in, rather than 26. And celebrated legendary Russian restaurateur Arkady Novikov had just launched his…
After conquering Russia, multiple restaurateur Arkady Novikov is now looking to other countries to conquer. Or, according to some, disappoint. In a huge Mayfair space, Novikov has split the room and the big name critics. At the front, the pan-Asian restaurant. Downstairs, a vast Italian one. On the one hand, AA Gill loving it. On…