The Other House is a new concept in hospitality. And it’s coming to London in 2022.
When is a hotel not a hotel? When it’s a “residents’ club”. No, us neither, but we’ll try and explain.
According to the official line, The Other House “disrupts” the traditional sectors of hotels, serviced apartments and private rentals by offering the flexibility of apartment-style living with hotel facilities. Positioning itself as a second home – i.e., your “other house”, see what they did there – guests can stay for as long as they need and select the services they want at the touch of an app. You can also check-in/out via the app, order food and drink, monitor the property’s energy output and even summon the lift.
Instead of rooms, per se, The Other House offers ‘Club Flats’, that act as your pied-a-terre for when you’re in London. Designed by Bergman Interiors, residents will have every home comfort to hand. There’s a separate bedroom and living area with kitchenette, but also hotel services on-demand. They’ll even unpack your Ocado orders and stack your cupboards and fridges. There are digital lockers for deliveries, and they’ll store your luggage while you’re away.
For visitors and passers-by alike, The Other House will also offer several spaces for food and drink – a development always welcome in South Kensington. For those seeking a little more exclusivity, there’s also a private members club. If want more details, sign up at their website.